I've always said put a good offer up and put it up frequently and you'll reap the rewards. That's exactly what happened on Toby Mac Day at 104.7 the Fish.
Toby Mac came to the studio to co-host the morning show with Kevin and Taylor. Then, Toby Mac made a special appearance on our webcast, The Fish Bowl, where he interacted with our loyal audience online.
All throughout the morning, we promoted that Toby Mac would make a live appearance at Lifeway Christian Books in Kennesaw from 1pm-3pm.
Our 104.7 the Fish promotions staff tells us that between 700-800 people came out to get Toby's autograph and to meet him at the meet and greet at the Lifeway store.
You may not have Toby Mac but my guess is that you have an offer that you could put before my audience that would drive people into your business and create a positive ROI for your advertising campaign.
Contact me if you're interested in finding out how.
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