This blog will focus on how you can get measurable results using radio advertising.
Tuesday, February 28, 2012
628 Mozambique Orphans Sponsored in 1 Hour
Once again 104.7 the Fish listeners proved responsive sponsoring 628 orphans in Mozambique in just 1 hour. Kevin and Taylor issued a challenge for our listeners to sponsor 600 orphans in the 7 am hour. Watch the video above to see how effective 104.7 the Fish is in generating results.
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104.7 the fish,
advertising,
kevin and taylor,
results
Monday, February 27, 2012
Zerorez: Leads Galore
140 Leads
When I hear about these stories, it encourages me that this is exactly where I should be helping advertisers with measureable results.
I was having lunch with a colleague of mine who handles the Zerorez account for 104.7 the Fish.
What he told me astounded me, but honestly, it's a story that I have heard year after year working with the Fish.
Zerorez advertises on more than 10 radio stations in the Atlanta market. Once again 104.7 the Fish leads the pack; generating 140 leads from our listeners as of last Friday.
That's 140 qualified leads; many of which will turn into repeat sales.
104.7 the Fish continues to be a proven performer. With the right message and the right offer, we can move our audience to your brand or store.
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