Using Digital Resources With Your Radio Campaign

Are you using your digital resources to their fullest to drive additional business?

In a recent article, one station is maximizing all of their assets to generate additional lead volume for their clients. According to the write up ...

"They go to the client and film a professional video on location. Most
are better than local TV spots; the time is longer and the price much
cheaper. Drive listeners to your site with a special offer on on-air,
where they can check out the video. Perhaps a certain word or code will provide a discount or freebie at the client(s)' location."

The president of Peak Broadcasting, Bill Figenshu says, "We've got to be able to offer a full package of on-air, online, video, audio, etc. Advertisers want a full horizontal and vertical plan today."

The video featured above is from a client, Craft Electric, who is capturing the vision of captivating our audience in every avenue of engagement.

We can shoot an on location video like this and we can guarantee immediate and measurable results.

Want to find out how?

Give me a call at 404-995-7343.

Radio + Online Video = Major Results

Have you considered the power of radio combined with online video?

According to a recent article "... more and more buyers look online ... There is research that shows consumers perceive people depicted in promotional videos as 'experts.'"

What's even more powerful is when you have a media vehicle that continually sends hundreds of thousands of listeners to their website.

Above is an online video featuring Bullard Roofing that visitors to http://www.thefishatlanta.com/ see whenever they click on the "listen live" link.

Jake says that people call him saying ... "I just saw you on the Fish." He's perceived as an expert in his field and it shows in the number of leads he's generating.

If you'd like to explore the power of radio + online video, I'm your man. 404-995-7343.